PENINGKATAN KUALITAS PELAYANAN UNTUK MENJAMIN KEBERLANGSUNGAN USAHA PADA BENGKEL ZUL KELUARGA JAYA PEMATANGSIANTAR

Authors

  • Efendi Efendi Sekolah Tinggi Ilmu Ekonomi Sultan Agung
  • Marto Silalahi Sekolah Tinggi Ilmu Ekonomi Sultan Agung
  • Julyanthry Julyanthry Sekolah Tinggi Ilmu Ekonomi Sultan Agung
  • Vivi Candra Sekolah Tinggi Ilmu Ekonomi Sultan Agung
  • Hendrick Sasimtan Putra Sekolah Tinggi Ilmu Ekonomi Sultan Agung
  • Onita Sari Sinaga

DOI:

https://doi.org/10.47686/bam.v5i1.693

Abstract

The community service activity focusing on the socialization of service quality improvement at Bengkel Zul Keluarga Jaya Pematangsiantar is important to provide additional knowledge to the owners and employees of the workshop, as well as strategies to increase sales turnover. The methods used include lectures and discussions related to the service quality improvement topic. The implementation stages of the event include an opening and explanation of the good and correct services commonly used by companies. After the activity, further interviews were conducted to evaluate the impact of the activity. The results of the interviews showed that the understanding of the owners and employees of Bengkel Zul Keluarga Jaya regarding service quality to ensure business sustainability increased by 90%.

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References

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Published

2024-08-01